SPIRAL INNOVATION

Make your offer clear, desirable and sellable

We apply strategy, UX and design thinking so what you offer feels clearer, more desirable and easier to sell.

Who is it for

Your product isn't taking off

You've tried different approaches but it's still hard to explain or sell your offer.

Your service is hard to explain

You know it's valuable, but the customer doesn't fully get why they should pay for it.

You need to redesign your offer

You want to rethink what you sell, how you package it and how you position it.

What's included
  • 01 Current offer and friction mapping
  • 02 Audience and real needs research
  • 03 Value proposition and positioning redesign
  • 04 Pricing architecture and packaging
  • 05 Client experience prototyping
  • 06 Launch or relaunch plan
How we work
1

Research

We understand your customer, your market and the current frictions in your offer.

2

Ideation and design

We redesign your proposition, your packaging and your positioning.

3

Prototype and validate

We test the new version of your offer before launching it.

4

Launch

We build the plan and support you through the relaunch execution.

Use cases

Wellness brand with a confusing offer

Had too many products with no clear hierarchy. We simplified, repackaged and relaunched.

Independent professional with a valuable service

Nobody really understood what they did. We redesigned the offer and now it's explained in one sentence.

Startup with a digital product but no traction

The product was good but the positioning didn't connect. We shifted the approach and it started moving.

Frequently asked questions

Strategy looks at your whole business. Innovation focuses specifically on redesigning what you sell and how you sell it.

We don't manufacture physical products, but we do design the experience, packaging, positioning and launch strategy.

For both. Many services need to rethink their offer just as much as any product.

Between 3 and 6 weeks depending on the offer's complexity.

If what you offer is good but doesn't sell as it should, this is your turn.

No commitment. Let's talk.